Industries and Markets Research Guide

Industry and market overviews and statistics.

Find Market Share & Consumer Data Reports

Search Tips:

  • Use the database tools to assist your search and set limits to quickly focus results!
  • Try searching* with strings of different keyword combinations to maximize opportunities to find the most information.
    • *Example: 1st search box: soda OR "soft drink" OR carbonated / 2nd search box: drink OR beverage
    • Or, try different company or brand names in the search to find specific products.

Database Access

Restricted database - current students, staff and faculty

Restricted: Only current SMU students, faculty, & staff. Certificate students and alumni do not have permission to use these resources.

EZ database - off campus access using 8-digit SMU ID & password

EZ: Off-campus access using 8-digit SMU ID & password. Access these databases - anytime, anywhere.

In Business Library only database

In Library Only: Accessible only on Business Library computers and are not accessible via wireless connections. A valid SMU ID should be presented to receive a placard that must be displayed while using the computer.


Print Resources

Business Library Workshops

Register for and learn more about Business Library workshops, led by Business Library librarians, that focus on the information you will need to successfully complete your research.

Business Library Workshops: